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Docs · Share back · 4 min

Share Back

When something ships, the people who asked for it hear back — and their reply becomes the next round of feedback.

01Who's eligible

Customers who submitted through an Annsa Survey and have an email on file. Each recipient is shown before anything sends, and you can deselect individuals. CSV, API and transcript submitters aren't included — Annsa only holds contact details for Survey submitters.

02How it starts

Manual: mark a spec Shipped and the Share Back dialog opens. Review, choose channels, optionally add a message, click Share Now.

Auto-send: enable it at Settings → Integrations → Survey → Notification branding and notifications send the moment a spec is marked Shipped — no dialog, no approval step.

03Pick the channels

ChannelWhat sends
EmailBranded notification to eligible customers
SurveyNotification banner for returning visitors
BothEmail plus survey banner (default)

04Review who's getting it

The dialog lists every eligible recipient with their email, name where known, and a feedback snippet. Uncheck anyone to skip them, or click Skip to send nothing and keep the spec at Shipped without notifying.

05Add a note if you want one

Up to 300 characters. Leave it blank and Annsa uses its default messaging. Then click Share Now — emails send immediately, there's no queue delay, and the spec moves to Shared.

06What the customer sees

SurveyWhat it shows
FloatA red dot on the launcher; clicking opens "Your feedback on [title] was shipped."
BarThe bar updates with the same message
InlineThe notice appears in the widget on their next visit

The email carries your company name and logo, the customer's original quote, a short note on what was built, your footer text and sender name.

07When a send fails

The error is recorded against that recipient and there's no automatic retry. Reopen the Share Back dialog from the spec panel — failed recipients are re-queued and you can send again. The same path lets you resend if a batch failed or people were skipped by accident.

08Finding what's been shared

A Shared filter sits alongside Ready, Building and Shipped in the Priorities status bar, and the spec panel header shows Shared with a send icon.

09Branding the email

SettingWhat it controls
Company nameShown in the email header
Logo URLImage above the email content
From nameSender display name
Accent colourButton and highlight colour
Footer textBottom of the email, 200 characters max

Without custom branding, Annsa's default styling applies.

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Solo-founded in Sydney in 2025. Launched February 2026.