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Letters from Cat on building Annsa with Annsa, and how-tos for founders running agents.

Founder letter · 5 min read · Cat Williams-TreloarYour agents don't share a brain. That's the chaos.We didn't lose documentation. We lost the shared object that documentation used to be.Read it

September: getting our agents in a row, shown as five birds flying in a line

Founder letter · 5 min readSeptember: getting our agents in a rowI spent September using Annsa to build Annsa. My agents across Claude Code, Cursor and Codex worked from one list, and here are the 10 things we added along the way.How to build a customer feedback loop for SaaSHow-to · 6 min readHow to build a customer feedback loop for SaaSFive steps: collect with the person attached, link to a priority, rank by who is asking, ship against a spec, and tell the people who asked. The loop closes when the customer hears back.How do you connect customer feedback tools to an engineering backlog?How-to · 5 min readHow do you connect customer feedback tools to an engineering backlog?Three ways: paste, sync to an issue tracker, or deliver over MCP into the editor. Which one you need depends on where the backlog lives.

Every post

All guides, by topic

Sep 6, 2026How to connect customer insights to product workHow-to5 min Sep 6, 2026How to analyze voice of customerHow-to6 min Sep 6, 2026How to write release notesHow-to5 min Sep 6, 2026Email templates for telling a customer their feedback shippedHow-to5 min Sep 6, 2026How to build an MCP serverHow-to7 min Sep 6, 2026What is a remote MCP server?How-to5 min Sep 6, 2026How can I add OAuth to my MCP server?How-to7 min Sep 6, 2026Does ChatGPT support MCP?How-to4 min Aug 13, 2026What is a product roadmap?How-to12 min Aug 13, 2026The best product roadmap tools in 2026How-to9 min Jun 18, 2026The best AI product management tools in 2026How-to8 min Jun 18, 2026How to write a product requirements document (PRD)How-to7 min May 26, 2026Customer feedback managementHow-to30 min Apr 27, 2026Autonomous product intelligenceHow-to30 min Apr 8, 2026Using Cursor and Claude Code with a product management systemHow-to8 min Apr 8, 2026How to close the loop on customer feedbackHow-to7 min Apr 7, 2026What product intelligence becomesFounder letter8 min Mar 31, 2026The whole team, one directionFounder letter9 min Mar 17, 2026How to prioritize a product backlog without a meetingHow-to7 min Mar 17, 2026What good product specs look like nowHow-to7 min Mar 17, 2026The first time you don't have to stopFounder letter7 min Mar 17, 2026Why solo founders ship the wrong thingsFounder letter7 min Mar 17, 2026The bottleneck movedFounder letter8 min Mar 17, 2026How to turn customer feedback into build-ready specsHow-to12 min Feb 28, 2026I spent nearly 20 years building spreadsheets. Then I automated them.Founder letter10 min

The source of direction for agent teams.

Begin with one agent and the work that matters next.

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