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Build

Know what to build next, and why.

You're building with AI agents, and they can build almost anything. Annsa turns what customers ask for and what you're aiming for into one ranked list, with a spec for each job.

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Priorities 5 to work on
Improve retention Keep customers past month one3 to work on
1Add dark mode#12
2Fix mobile checkout#14
3Dark mode charts#13
Drive trials Trial to paid2 to work on
4Fix onboarding step 2#9
5Launch email for dark mode#16
Why it's here
Kitty · Sunshinewave"any chance of dark mode? my eyes"
Ben · Possumhill"dark mode coming?"
Improve retention2 customerstrending up

Your agents can build anything. What should they build?

Requests sit in Slack, a survey tool and a doc. Your agents are ready to start, but the call on what's next is still in your head, and every agent needs it explained.

#feedbackKittyany chance of dark mode?
SurveyBendark mode coming?
Notes.docIdeaslaunch email? checkout bug?

From a request to a spec, in four steps

Anything we should add?dark mode please!
1Bring the requests inSurveys, Slack, transcripts and CSV land on one list.Feedback
1Add dark mode
2Fix mobile checkout
2See it ranked under your goalsEvery request finds its priority, with who asked.Planning
Why is dark mode first?Two customers asked, and it serves Improve retention.
3Ask why it's firstAsk answers with the quotes behind it.Ask
Approve planSpec written by Claude Code
4Approve the planAn agent writes the spec. You approve it.Planning

Dark mode is next, with two customers and a goal behind it

You know what to build and why, and the spec says what done means. Your agents start from the same plan, without you explaining it again.

#12 · Priorities
Add dark mode
SpecSignals 2Activity
Problem

Customers who use the app at night find the white screen hard on their eyes.

Evidence

Kitty at Sunshinewave and Ben at Possumhill asked. Serves Improve retention.

What to build

A dark theme that follows the system setting. Keep the app calm and familiar.

Done when
  • Dark mode follows the system setting
  • Every screen passes contrast checks
  • Charts stay readable in dark mode
Plan written by Claude CodeApprove plan

Annsa is built this way

737

priorities shipped or shared in Annsa's own workspace, as of 2 Nov 2026.

The tipping point to leading a company of agents is when AI is across your product, marketing, sales, customer support and it's not possible to steer it all. AI and your agents are only as good as the direction you give them.

I built Annsa to help me build Annsa. Now much of it runs on self-drive.

Cat Williams-Treloar, founder of Annsa

Questions people ask.

Is this overkill for a one-person team?

No. It's built for founders with a few customers and more than one agent.

What if I already have a roadmap?

Import it. It lands on the same ranked list.

What do I need to start?

A few customer requests, or your own ideas. Annsa ranks them under your goals.

The features it uses

FeedbackKnow who asked, what got built, and what they were told.PlanningThe plan your agents read first.AskAsk your plan anything.

The source of direction for agent teams.

Begin with one agent and the work that matters next.